The Magic Of Authenticity In Business

I have a global lifestyle brand where I share pretty much everything that happens in my life; the great, the not so great, and at times… the ugly.

I’m quite certain that my community knows my three children by name, the beautiful island life I share with my love, and the silly shenanigans our animals are up to at Bokee Farm – our tropical farm.

I’ve also kept my community in the loop when I was going through some trying and sad times like tragically losing three dogs in less than one year’s time.

Most people looking from the outside – in might think that me sharing so openly and authentically is easy… but on the contrary, it’s not.

Sharing at such a deep level was a learned behavior… one I had to work at and continue to work on as my brand grows and evolves. In the beginning of my career I found it difficult to allow my private life to be known to anyone but private clients with whom I had a one on one relationship.

Vulnerability And Authenticity IS The Path To Your Success

Years ago when I decided to re-brand, come out of the magical broom closet, and go after my dreams of empowering spiritual goddesses on how to build a profitable online business while designing an abundant life they love, I was scared to death because I knew it would mean that I had to become more visible.

You see as an introvert, I was super comfortable working from behind my computer… but coming out into the world via video – well that that was a HUGE challenge for me!

When I was growing up, I was a child that didn’t fit in (can you imagine that?), so in order to survive my school years, I learned at a relatively young age to dim my light and turn down the volume enough to fly under the radar. This was my go to behavior until I left 12th grade, so playing small was ingrained into who I was BE-ing.

Undoing my default behavior of hiding out has proven to be an ongoing process…

But here is the simple truth… I  had to heal and get very comfortable with the idea of being seen in order to serve at the level I do.

I had to make the powerful decision to come out from behind the safety of my computer and be visible. That visibility opened myself up to potential criticism or judgment from internet trolls and mean people.

This courageous decision required me to lean on my faith, make quick decisions and not waste time second-guessing myself.

I definitely had to let go of my perfectionism (Oye! that was beyond challenging for this Virgo).

I had to remove my protective armor, put down my shield, and be vulnerable… I had to let it all go and just trust that it would be okay and that my community – my peeps, would find me and welcome me showing up shining my light of authenticity.

To say that took courage is an understatement, it took major balls on my part.

Inner Work Is HARD But So Worth It!

What I learned during the process of taking those first courageous steps and walking though my personal fire of vulnerability is that I give other spiritual souls like you the permission to do the same – to show up authentically.

I hold up a mirror for your emerging and becoming – and not a mirror of projections and fears, but a mirror of integrity, courage and authenticity.

I’m comfortable with you because I’m at peace and comfortable with who I am. I can allow you to see my truth because I’m deeply aware of my flaws, shadows, limits and equally aware of my divine gifts, talents and skills.

I see and acknowledge all of my beauty and all of my warts… and I love both of them equally for they both serve my life in miraculous ways.
So… I’m visible for you. I show up in my truth to support you to show up in your truth. We are all part of a miraculous, magical web of Sisterhood/Siblinghood.

What Could Be Possible If You Turned Up The Volume And Shined Your Light More Brightly?

So my lovely, I invite you to be seen – really seen. What would that look like? Who would you be if you weren’t shrinking, apologizing, or dimming your light? What clothing would you wear? How would you style your hair? Would you start a new career or birth your soul work?

What gifts could you share with the world if you stepped out from the shadow and claimed your light – out loud and proud – with courage?

I invite you to trust the process of surrendering and allowing and go for it. I promise you that once you get beyond the discomfort, the fear, the hesitation, and the decades of experiences that might tell you otherwise, being seen in your truth heals.

It heals the world and it heals your soul.

I hope this helps. Lots of love to you. XO

My friend, you’ve known for some time that a transformation is needed for you to start/grow your business, income and impact.

Perhaps we should talk? Let’s talk – click here to schedule a complementary chat in my calendar.